Knowledge
The New Year Naming Debate: The Way Forward for Lunar or Chinese New Year
On the go? Listen to a voice recording: Every year, as the festive season approaches, organisations across Aotearoa (and the […]
Marketing to the Chinese in NZ: 2026 Calendar
Cross-Cultural Marketing to the Chinese market in NZ The Chinese community continues to be a key portion of new migrants […]
Marketing to the Chinese in NZ: 2025 Calendar
Cross-Cultural Marketing to the Chinese market in NZ The Chinese community is part of the fastest-growing ethnic group in New […]
Marketing to the Chinese in NZ: 2024 Calendar
Cross-Cultural Marketing to the Chinese market in NZ The Chinese in NZ are the fastest growing population in the country. […]
Marketing to the Chinese in NZ: 2023 Calendar
Cross-Cultural Marketing to the Chinese market in NZ The Chinese in NZ are the fastest growing population in the country. […]
Marketing to the Chinese in NZ: 2022 Calendar
Cross-Cultural Marketing to the Chinese market in NZ The Chinese in NZ are the fastest growing population in the country. […]
Cross-Cultural Marketing: Chinese-NZ 2021 Calendar
Highlighting Kiwi-Chinese Celebrations and Holidays Through Cross-Cultural Marketing As an increasing number of Chinese migrants are coming to New Zealand, […]
